Parker Brent Logo development06/08/2011
Avalanche have recently completed the rebranding of Parker Brent Institute, an education centre who train and qualify staff for industries. Recently they’ve moved their focus towards the construction industry and wanted a refresh of their brand to work with their new company vision.
We took to the drawing board and after a few versions, came up with this colourful geometric look. Very architectural. Very ‘Melbourne’, you may say!
In other news, did you see the Chinese imitation of the Melbourne logo?
Roy A McDonald & Lindale Insurance04/16/2011
We’ve recently revamped the Roy A Mcdonald and Lindale Logos.
They are owned by the same company but each company focusses on different aspects of business finance. We kept aspects of the old logos and unified the two through colour and type. More print work to come.
New look for Pilot05/05/2010
Brendan from approached Avalanche to design and brand his new venture – Pilot Engineering. Pilot make specialised lathe work and do all sorts of custom engineered parts in Bayswater, East Melbourne, Australia. (Another local!)
Avalanche Creative designed a new brand identity for the company using icons and symbols characteristic to Pilot Engineering’s industry. In the future, we’ll roll the identity out across Pilot Engineering’s web and print material. Brendan’s ecstatic and can’t wait to start his new company!
Design: Andy Warrington
Classic Rods03/04/2010
Recently we created a logo for Classic Rods. They are a niche engineering company specialising in creating custom billet rods for classic cars (Specialised parts for classic car engines).
We created a versatile logo that referenced classic type and themes as well as incorporating the shape of their product in the logo. Secondary elements to the logo include a subtle shiny red ‘car body’ background. In a nifty trick, the logo can also be shortened to it’s initials (CR) by taking the last ‘C’ in Classic and the ‘R’ in Rods, allowing us two sizes of the logos.
Website to be developed soon!
Client: Classic Rods /Auger Engines | Logo Design: Andy Warrington
Hive Building Design Management11/30/2009
Hive are an established architect and building design firm located not far from us. While they’ve been around for a while, they’ve never really had a proper name. Michael (Hive Director) came to us looking for a plan that would help his company move forward, including a new brand – something that was memorable and significant.
After our initial meetings and talking to Michael, we came up with the name Hive, which signifies what Hive is all about -
1. Physical building and working together to build a home/space
2. Pulling the right team together to make it all happen.
We were hesitant to go too far into the ‘bee’ analogy (yellow, stripes, etc), so we approached it loosely: using the hexagonal shape of a honeycomb cell and mixing it with strong type to give the logo a foundation. Alongside the logotype is the trademark ‘hive’ pattern, which is an interlocking pattern of the Hive logo used as a secondary branding tool.
While the project is still in progress, the team are happy and really excited about Hive’s new future.
Stay tuned, website to come 
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=c317f946-8f38-406f-a1ac-989bcc20a6ba)
