In a cluttered world, your brand is your opportunity of instant engagement, the sense of familiarity and trusted values that results in success. You know the incredible strength of a great brand.
Avalanche provides the logic, the learning and the sheer creative excellence to convert your ideas into potent symbols that engage your customers, thinking with their emotions, capturing their heart.
Build 401 are a specialised team based in Boronia who are 100% committed to providing quality, creative bespoke homes at competitive prices.
Avalanche Creative were approached by Build 401 to give their branding a complete makeover.
We started with developing their personality through a logo and tagline – “Quality living, on time and on budget”. This sums up exactly what they do in one simple sentence.
Next we developed all their corporate stationery based on their new brand identity, then moved on to their website.
Parker Brent Logo development08/06/2011
Avalanche have recently completed the rebranding of Parker Brent Institute, an education centre who train and qualify staff for industries. Recently they’ve moved their focus towards the construction industry and wanted a refresh of their brand to work with their new company vision.
We took to the drawing board and after a few versions, came up with this colourful geometric look. Very architectural. Very ‘Melbourne’, you may say!
In other news, did you see the Chinese imitation of the Melbourne logo?
Roy A McDonald & Lindale Insurance16/04/2011
We’ve recently revamped the Roy A Mcdonald and Lindale Logos.
They are owned by the same company but each company focusses on different aspects of business finance. We kept aspects of the old logos and unified the two through colour and type. More print work to come.ReadMore
Hornet Press Rebrand21/01/2011
Hornet Press have refreshed their brand identity to reflect their green commitment and australian heritage.
Using an infinity symbol doubling as the hornet wings, we used a multitude of colours to create movement.
We hope you like it! Keep an eye out for more Hornet corporate stationery soon.
Merry Creative Christmas from Avalanche Creative and Seasons Greetings from the new look Hornet Press!
NEW Australian Mustang and Ford Magazine24/08/2010
Shhh! Just for Avalanche Blog readers, we have a sneak peek at the cover of a new magazine that Avalanche Creative is developing in conjunction with Performance Media Works! The new Australian Mustang and Ford magazine full of eye candy for lovers of Mustangs and Fords. It will feature some awesome car modifications, write-ups, event calendars, how-tos, specialist directories, and lots and lots of images for all you enthusiasts.
Michelle Lanigan Real Estate20/08/2010
The new signboard for Michelle Lanigan Real Estate is now up!
When we were asked to design a signboard, we looked at the original branding and were uninspired, feeling there was no value in building on a brand that didn’t encapsulate what Michelle was about. The rest of Boronia was also uninspired as the old signboard would be regularly defaced and drawn on!
Andy created a fresh new logo and
Orger Engine Business Cards29/07/2010
Just a quick post to show off Orger Engine’s new business cards! Keeping in line with the look and feel of the Orger branding, we’ve created these standard size business cards for Colin at Orger Engines. If you’d like some new business cards, letterheads or any other corporate stationery for your business,
give us a buzz on 03 9761 0122!
So what’s in a name?09/06/2010
So what’s in a name: Getting a good descriptive domain name!
Registering or owning a business name does not entitle you to own the same URL.
A recent example in TheAge.com.au
After a Tennessee police department let its website expire, the site was snatched up by Brian McCrary who uses it to gripe about speed cameras. The site shows a smiling cartoon police badge clutching greenbacks. It also posts gripes from those who’ve been caught speeding.
So remember to keep your Domain registration up to date!
In the great 90′s Domain grab, a whole load of Domains were grabbed by web prospectors or Cyber