Surface Interiors Website

Posted 13 May 2010 | Fuel Studio, Web design | 0 comments

Surface Interiors Website by Fuel Studio

As promised, the new and improved Surface Interiors website by Fuel Studio :)

Features an easy Content Management System with a great section of images that really show off all the work that Surface Interiors have done over the past years – from pharmacies to retail outlets even down to custom built desks like the one in our office.

The website is also SEO (search engine optimisation) friendly, meaning it is easily picked up by all the major search engines (google, etc).

If you would like a website that is easy to update and custom made just for you, give us a call on 03 9761 0122!

Fuel Studio have used Dandenong-based Surface Interiors to build a custom-designed desk in our office. We were highly impressed with their knowledge, skills and creative flair when it came to building a desk that we wanted. After hearing our idea, they gave material recommendations, ideas for improvements and helped us keep to a budget. They also stuck to agreed deadlines and everything fit perfectly when they put it together. We’d definitely recommend them to you!!

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New look for Pilot

Posted 05 May 2010 | Branding, Projects | 0 comments

Pilot Engineering Logo

Brendan from approached Avalanche to design and brand his new venture – Pilot Engineering. Pilot make specialised lathe work and do all sorts of custom engineered parts in Bayswater, East Melbourne, Australia. (Another local!)

Fuel Studio designed a new brand identity for the company using icons and symbols characteristic to Pilot Engineering’s industry. In the future, we’ll roll the identity out across Pilot Engineering’s web and print material. Brendan’s ecstatic and can’t wait to start his new company!


Design: Andy Warrington

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Great 3D photos of Avalanche

Posted 03 May 2010 | Projects | 0 comments


Late last year we had a photo shoot for some upcoming projects. It was great fun, and we thought we’d give you a ‘behind-the-scenes’ shot. You’ll probably recognise the clothes from our 3D Promotional Poster which we sent out to various businesses around the area early last year. We received great feedback on our promo pack, and it’s opened many doors up for us, so thanks so much guys!

Photography Services

We find that having a camera does not make someone a good photographer, just like having an oven doesn’t make you a good chef! It often takes many years of training and practice to be able to get a shot that is clear, usable and creative. While Avalanche can help with some basic photography, often we prefer to use a trained professional.

We use a lot of photography on the websites we design to convey moods or experience for the end user. Often our clients will need product shots for their e-commerce solution, or general shots of their office or work for a portfolio.

If you require some professional studio photography for your own business – whether it be staff profile shots, product photography or stock shots for publications, Avalanche can help you organise the right photographer for you. We’ve built up a small pool of specialist freelancers that can help get the right shot for your business.


We’ve found that a lot of businesses need help writing smart and engaging copy for the websites that we design for them, so we’ve decided to tee up some copywriting services as well. Copywriting is a specialist field, so we don’t do it ourselves, but we can put you in touch with some very talented copywriters who write great content at very reasonable prices.  This means your website will have easy to read content that is both SEO friendly  and no nonsense.

That takes the headache out of trying to write captivating, grammatically correct copy when you’ve got a million other things to do in your business!

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